Authority Accelerator
Become The Authority in Your Industry
In a sea of noise and mediocrity, you need to stand out. Your expertise deserves to be showcased in a way that ignites passion, captivates audiences, and positions you as an unrivaled thought leader.
You need a powerful way that can help you amplify your voice, position you as a thought leader, and build your authority in the market. Without a robust content strategy, you risk getting lost in the noise and missing out on valuable opportunities to connect with your audience.
Our 6 Step Process For Content That Attracts And Impacts Your Target Audience 100%
1. Target Audience Research
What resonates with your target audience?
If you don’t know exactly what problems you are solving for which target audience, you risk not appealing to anyone. Then you create generic content that adds value for no one.
The first step in our collaboration is to research your customers in-depth to find out their needs, questions, challenges, and frustrations. We also investigate which job titles and functions within an organization are in the buying committee.
In addition, we talk to your sales team and account managers to find out what is on the minds of your prospects and customers.
2. Content Strategy
What information is most valuable for your target audience?
In this phase, we put all the ingredients together and create a solid content plan for your target audience. This includes the following questions:
- What topics are your target audience interested in?
- What problems do you solve?
- Who is experiencing these problems?
- In which channels is your target audience active?
- How do we distribute the content?
The content strategy includes content types, topics and themes as a foundation of relevant content that informs and captivates. The content calendar indicates what content is planned for each month.
3. Expert Interviews
Explore and present the knowledge and experience of your experts
We screen your experts (often the founder, a specialist, or someone from sales) to find out what knowledge and experience is available. And who is the best expert for which topic.
Our content strategist prepares the interviews and records them in our virtual studio. We focus on real experiences, unique opinions and visions, and real-life examples.
4. Content Creation
Valuable articles and social posts that excite your prospects
We transform a 1 hour interview into:
- 1 long blog article
- 8-12 LinkedIn posts
- 10 Video shorts for LinkedIn
- 4 YouTube videos
- Email newsletter
By reusing the article across multiple social media outlets, you get the most out of each interview. And you get the most value for your investment.
We do everything for you – from scheduling interviews to writing and editing videos. You spend only 1 hour of your time per month.
5. Content Distribution
Increase your reach
We distribute your content via LinkedIn, YouTube, your blog, your newsletter and other channels where your target audience is active.
Every month we analyze the best content and use it as input for the next month.
This way, we know what resonates with your target audience.
6. Maximize Reach With Ads
Amplify what resonates with LinkedIn Ads
We analyze the best performing organic content and use that in paid LinkedIn Ad campaigns to custom audiences for your target audience.
Our campaigns consist of a cold layer and a retargeting layer. We retarget the people that engaged with the content resulting into more opportunities.
This way, no one can ignore your company!
Build Trust And Consistently Generate Opportunities
With Expert Content In Just One Hour Of Your Time
- Leverage our exclusive interview process
We interview founders and experts like you to extract valuable insights and perspectives, creating content that captures your expertise and unique story. - Build trust and credibility
By sharing your expert content, you establish yourself as a go-to resource, gaining the trust and admiration of your target audience. - Amplify your influence on LinkedIn
Our approach harnesses your unique insights, transforming them into captivating content that stops scrollers in their tracks and compels them to take notice. - Elevate your brand
We conduct in-depth interviews with you and transform them into captivating blog posts, positioning you as an authority in your industry and driving organic traffic to your website. - Maximize your thought leadership potential
Our program helps you consistently produce high-quality, value-packed content that resonates with your audience and solidifies your reputation as a thought leader.
The Results
More and consistent opportunities
Shorter sales cycle
Lower acquisition costs
More speaking opportunities for podcast and events
Become the trusted expert in your industry
Testimonials From B2B Tech Founders
No fluff. No BS.
20+ years of B2B experience
Ready to unlock your expertise and take your brand to new heights? Book a free strategy call today! Rise above the noise, seize the spotlight, and claim your rightful place as the industry’s unparalleled authority.
Join successful founders who have already harnessed the power of the Authority Accelerator to become influential industry leaders. Supercharge your expert content creation journey and become the authority in your industry. Get started now!
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